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Production Services
| Playback has a large pool of talent from which to select the production team. Cameraman, Writers and Directors are chosen specifically for their experience and background. The following is an outline of the production process from concept through completion: |
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This
is the key phase. It costs the least and allows us to formulate
the concept- and therefore, the cost.
Consultation
Define the objective: What do you want
the show to do?
Define the audience
Establish the length (running time)
Define the style & format:
technical, soft skills, sales & marketing, graphic
intensive, documentary, fictional |
Responsibility
Who will be the Content Expert(s) - the people responsible for script approval, to be on location when shooting, to approve the editing, and ensure accuracy?
Proposal with Concept & Budget
Pre-Production Planning
Research
Scriptwriting
Casting
Location Scout
Booking and Scheduling
Select the appropriate video equipment & technology
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| Production |
This is the process of shooting your video. We will select the appropriate site & technology that will bring your message to life.
Studio
Includes building a set or bringing your product(s) to the studio.
On-Location
Includes shooting at your offices, manufacturing site, computer rooms, or
even the locations of your clients. Assistance in negotiating access to difficult sites.
Graphics
Sometimes it's more effective to show information through statistics & stills, or to reveal the interior of a product through electronic graphics or animation.
Narration
Picking voiceover talent can be tricky. You always want the right tone and feel for your video. Do you want union or non-union talent? Male or female?
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| Post-Production |
These steps combine all the elements that we've created into the finished product.
Editing
Digitize your footage into a non-linear editing system. Combine your footage with graphics, music and voiceover; then send it via internet for client approval.
Audio
Mix together music, sound effects and narration to bring your project to the next level.
Deliverables
We deliver your final edited program in any format you'd like.You own all masters.
Duplication
Facilitate copies through companies that offer low-cost, mass duplication.
Distribution
We have relationships with fulfillment companies to help facilitate mass duplications.
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Camera/Tripod/Monitor
Sony DXC-D3OWSL
Image Sensor 2/3” IT HAD CCD’s
Horizontal Resolution 850 Lines
S/N Ratio 63 dB
Clear Scan 60.4 Hz – 200.3 Hz
Instant switching between 16:9/4:3 aspect ratio
Sachler Video 18 Plus Tripod, Head and Wheels
Sony PVM 8044Q8” AC/DC Field Monitor
Shade FX Mattebox System with Tiffen Filters
Fujinon TV Lens A15X8BEVM 2X
Recording Formats
Sony PVV-3 Dockable Betacam Sp
Sony DSR-1 Dockable Digital DVCAM
Audio
2 Lectrosonics UHF Wireless Lavalier Mics AC/DC with Trams
1 Shure FP33 Portable Stereo Mixer
1 Sennheiser MKH 416 Shotgun with 8’ Boom Pole & Rycote Softic
1 Tram Lavalier Mic
1 Electr-Voice RE-50 Hand/Table Mic
Lighting
2 Diva 400 Kino Flo Fixtures
Arrikit: 2 300 Fresnel 2 650 Fresnel 1 K-Open with Stand & Scrims
1 2K Zip with Rolling Stand and Eggcrate
1 Ultra Low Profile On-Board Camera Light
Chimera Video Pro Bank
4 x 4 Silk
Flexfill Reflector
Grip and Miscellaneous
4 C-Stands with Arms, Sand Bags, Hamper, Foam Core, Various Clamps,
Nets and an Assortment of Theatricals and Gels with AV Car
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